All movies have their own unique selling proposition because they’re all tailored for different people with different tastes. Some people have no interest in seeing the Avengers, but that is why advertising is so important! Because it is possible to sway those people on the fence with strategic marketing efforts!
Movies have a huge advantage when it comes to advertising because they don’t have to worry about indirectly promoting a substitute (similar product). If you were to see a commercial for shampoo or lotion, but it told you it wasn’t coming out for a couple of months, what would you do? If you’re like %99 of people, when you go out to buy shampoo or lotion, you’re not going to go home empty handed because the new brand wasn’t there. You may recall the brand and even the commercial, but in the end you buy what’s available. And movies have the ability, unlike many other products, to build anticipation before their release! This is good news for the people sitting in the Box Office. IF YOU MAKE MOVIES, THEY WILL WATCH THEM.
I’m looking everywhere for inspiration for AKPsi’s next shirt. I think this is a good place to start… ROWDYHEADS were founded by Carlos Vazquez and Nick Terry, both former members of Alpha Kappa Psi at UTSA. I am very proud of that fact and as Vice President of Marketing I plan on taking advantage of this product and incorporating it into our brand.
Jef Raskin holding Canon Cat
The Macintosh project began in the late 1970s with Jef Raskin, an Apple employee who envisioned an easy-to-use, low-cost computer for the average consumer. He wanted to name the computer after his favorite type of apple, the McIntosh.
However, the name “Mcintosh” was already in use by an audio equipment manufacturer. Steve Jobs requested a release of the name so that Apple could use it, but was denied, forcing Apple to eventually buy the rights to use the name.
This is relevant to anyone who is or was familiar with the Pokemon franchise. My friend pointed these two Pokemon out to me the other day and I couldn’t believe I didn’t notice them before! Pokemon has a lot of subtle references and this is definitely my new favorite by far.
I have a Bruce Lee poster in my room and my friend pointed at it and said,”Did you know that Hitmonlee is based off of Bruce Lee?” I honestly had never made that connection before. Of course he went on to say that Hitmonchan is based off of Jackie Chan. And now that I actually think about it, it makes so much sense! Hitmonlee and Hitmonchan are two of the most powerful fighters in the game (just like Bruce Lee and Jackie Chan). These two Pokemon are VERY evenly matched. Hitmonlee has a slightly higher attack while Hitmonchan has a slightly higher defense. It’s all up to your preference. I hope you found this as interesting as I did!
So I was on Stumble Upon earlier and I found this awesome digital interactivity. It’s called The Scale of the Universe and it’s probably the most fun I’ve had all day. I recommended it to all my friends because it’s just that big of a deal! So now you have to check it out!
Whilst stumbling on this Scale of the Universe, I came across a glowing star out of the hundreds and I thought I’d see what it was about. Procyon it was called; the brightest star in the Canis Minor constellation. To the naked eye it appears to be a single star, but it’s actually a binary star. A binary star is a star system consisting of two stars orbiting around their common center of mass. In Procyon’s case, one main sequence star and a faint white dwarf.
Over the next 10 million years, Procyon will grow to 100 times its current diameter and become red. This is a result of Procyon’s hydrogen shift to helium. Our Sun will do the same thing in a couple billion years. Pretty crazy, huh?
Tobacco Advertising is now one of the most highly regulated forms of marketing in the world. Some or all forms of tobacco advertising are banned in many countries.
Cigarettes are not banned from advertising in the United States but they are very limited. In April 1970, Congress passed the Public Health Cigarette Smoking Act banning the advertising of cigarettes on television and radio starting on 2 January 1971. After 1971, most tobacco advertising has been seen in magazines, newspapers and on billboards.
Recently in the United States, several restrictions took effect under the newly enacted Family Smoking Prevention and Tobacco Control Act. Effective 22 June 2010, the new regulations prohibit tobacco companies from sponsoring sports, music, and other cultural events. Also, tobacco companies can no longer display their logos or advertise their products on T-shirts, hats, or other apparel.
I’ve always wondered this myself. I thought it would be an interesting read.
Today, my Best Dubstep playlist hit over 300 songs. I never thought it would grow to the playlist it is today; with over 3o subscribers and tracks being added weekly, if not daily. I’m honestly not the biggest fan of dubstep, but I do know what sounds good and I think my subscribers appreciate that. I sincerely try my best to only add the most catchy and awesome dubstep out there; hence the name of the playlist.
If you don’t already have a Spotify account, then sign up! It’s free and it’s the best music application around right now. Please listen and subscribe to Chillstep. Like I said, there are many more awesome dubstep songs to come! Enjoy 🙂